Request a demo. If you want to build trust in your brand, get an influencer to review it. Octoly allows you to do this by gifting products at scale—so that trust and authenticity between your brand and the influencer community remain at the forefront. If the influencer marketing platform is able to accomplish all this, it might be a good option for your brand. Gifting influencers is a great way to earn extra exposure for your brand and has the added benefit of potentially earning yourself a new fan! The creatives—who have shot iconic covers for Vogue , Elle, and V , as well as major campaigns for Miu Miu, Louis Vuitton, and Calvin Klein to name a few) wanted to fix that wasteful side of gifting, while promoting the creativity of young artists. A great example of influencer recommendations can be seen on YouTube, when creators take the time to talk about and review a specific product.Whether it be in the realm of technology, photography, fashion or beauty, if you have a vested interest in the influencer’s personal experiences, their positive opinion on a product could ultimately lead you to purchasing it for your yourself. This post covers the secret to running a successful influencer marketing campaign using gifting-only. To do product gifting at scale, it's best to utilize influencer marketing platforms. Influencer marketing is a powerful tactic that targets consumers where they already spend much of their time: social media. Running an influencer gifting campaign will allow you to leverage hundreds of micro-influencers, with highly engaged, loyal audiences, without breaking the bank. The influencer can produce content like video review and product demo, or take a photo or video content of the product and share it to his social media accounts. With the best anti-fraud suite on the market. Kick your influencer marketing goals in the peach. We link brands with the right influencers. Webfluential is an influencer marketing platform that on top of what other platforms have to offer to influencers, helps newcomers, rising social media celebrities to do the influencer marketing right. 22. Get Started ... Set-up was easy, engagement with our influencers is simple, and the cross-platform influencer searching is eye-opening. Unlocking advocates of the MADE brand to amplify seasonal campaign activity. -Work with over 42,000+ self-registered influencers -Message influencers directly, instantly and for free Discover, evaluate, activate, and measure the performance of 12 million+ influencers using HYPR. She spoke with Coveteur about her transition from influencer to brand founder and what she hopes to … Bloggers. The planning phase should be at the beginning of every single influencer marketing campaign – product or paid. Gifting. Influencer gifting would normally qualify as a barter transaction because the influencer receives goods or services in exchange for providing the company publicity on their social media channel. 1. 5. What is a gifting collaboration? Our enterprise tools make influencer marketing efficient, effective, and automated. Campaign amplification through product gifting. To keep up with the fast paced world, have … The platform is focused on 3 social media channels Facebook, Twitter, Instagram, Youtube as well as websites built with WordPress. The platform that helps influencers connect with top brands for campaigns & collaborations. We offer two different products, Send™ and Pick™; check out the features below to learn more about which platform … Demo today! An Influencer Marketing Platform (also called: Social Influencer Network) is an online tool or software via app or web browser that allows you to search, contact, negotiate, manage, communicate with the influencers; measure, optimise campaigns and present results. Octoly, an influencer marketing platform connecting brands to beauty and fashion influencers through a scalable product gifting model, today announced the appointment of Eli Curetti as Chief Executive Officer. Gifting or giving away a few samples of your product is a great way to showcase your products on a large scale. Manage your paid and gifting influencer programs with tools and services dedicated to Fashion, Luxury and Beauty. Enter: Double Dutch, a platform created to merge the worlds of fashion and art. The platform makes it easy to browse and evaluate influencers you want to work with. Reveal all the influencers who engage with your brand, streamline influencer gifting, and track your brand’s mentions on social. A debutant cash back referral site for online shoppers, Cashkaro.com employed a novel way to build influencer relationship. ... We also offer free advertisement through our gifting referral wheel on our matching app, Authentic Matches. It’s a game of risk you have to be willing to play. Our unique platform connects brands to over 30,000 influencers on YouTube, Instagram and Instagram Stories with over 1 billion collective subscribers — generating authentic product reviews on your products. Positive results are driving those projections. In this type of influencer campaign, brands gift free products to handpicked influencers with good follower counts. Regardless of the product value, you'll need to apply these influencer marketing principles. Gifting collaboration is giving free products to influencers in exchange for the promotion of the products. We began by identifying the 100 most influential tweeters in Chennai and gifted a customized mug by engraving the influencer’s twitter handle with Cashkaro’s branding emblazoned on it. With just ONE simple email sent out to 1000's of influencers at once, like it came from your email address. Price: n/a These platforms make it possible for you to work with more influencers and get your brand in front of fresh faces at a fraction of the time and cost. In today’s social world, it’s imperative to leverage unbiased reviews to drive sales. The Craftom Gifting + Shipping Platform for Influencer Marketers The Craftom gifting platform for influencer marketing is hosted on U-Gift™, our white-label gifting platform. Some claim that influencer marketing is dead, but the numbers don’t lie. Gifting gives influencers a chance to become a customer, fall in love with a product or brand and feel compelled to share it across their platform, which in turn aids their ability to stay authentic. You can write a thank you note to Influencer, which indicates that your customer can buy your product in the future. When the Influencer decided not to buy your product after meeting If any influencer chooses not to buy your product or service, then this is important not to show your anger on them. Gifting as an influencer marketing strategy works perfectly with micro-influencers with between 10k and 100k followers. Hiring influencers that … Join our gifting program and cut your marketing budgets in half by featuring your brand in our industry theme gifting swags and in return receive authentic reviews across social media platform from our network of tastemakers and micro-influencers. Octoly is a gifting platform for influencers. Influence.co may not do much in the way of helping you manage influencer relationships, but it is one of the best at helping you discover and reach out to high quality creators. During the planning phase, you should identify who your target audience is and what your campaign objectives are. Globally speaking, Instagram is the primary platform for many influencer-brand campaigns, but it's hardly the only one. The best platform for you will depend on your existing relationships, your target audience, and your client’s KPIs. Take China, for example. 7. campaigns. Voted the top Influencer Marketing Platform by Digiday. Influencer Gifting Campaign Planning. You can get EVERY influencer in town to look at your brand. Gifting gives influencers a chance to become a customer, fall in love with a product or brand and feel compelled to share it across their platform, which in turn aids their ability to stay authentic. An honest review also builds credibility between the influencer and their audience. The platform provides influencer discovery, introductions, end to end influencer campaign management and detailed campaign reporting. Reach your ideal consumer with data-driven audience insights and a powerful technology platform to make Most influencers get excited to receive these freebies. See more. The Room app adds to the efficiency and speed of your influencer activity. Request a Demo; Build Effective Influencer Marketing Campaigns. A tech-focused platform works well if your client’s goal is general awareness across multiple demographics, or if you already have strong influencer relationships and just need a tool to help execute the campaign. The thing about gifting is that the influencer is not contractually obliged to talk about the product and advertise it to their followers. From Gifting, to sponsorship and partnership all you need to do is connect with influencers. A globally-renowned fashion blogger, who declined to be named, is of the opinion that any gifting was restricted to leading stylists, consultants and editors, as opposed to social media influencers. Read More 19.11.2020 INFLUENCER , BRANDS ... For a successful influencer marketing strategy, you need to choose the right platform and the right type of influencers. Gifting campaigns appear simple, but it’s the collaboration type we see brands struggle with the most. TBP Marketplace is the World's only completely FREE influencer marketing platform. Business Insider reported on new data that projects the influencer marketing industry will be worth $15 billion by as soon as 2022—an 88% increase from its $8 billion value in 2019.. Gifting influencers at scale has never been easier In today’s social world, it’s imperative to leverage unbiased reviews to drive sales. Now that you know what to look for in an influencer marketing platform, let’s take a look at some of the best influencer marketing platforms out there. LIVE TINTED Founder Deepica Mutyala has big plans for 2021, including pushing the conversation around beauty, inclusivity, and colorism to the forefront. They are the sweet spot for brands looking to gift product in exchange for posts and will more likely have a higher engagement ratio and a more … We have a network of influencers who already love the industry you’re promoting. Gifting an item in exchange for the influencer to put forward their honest opinion and sharing it with their followers can build trust and foster a relationship between you and the influencer. Authentic Influencers is a brand and influencer platform. The influencers who already love the industry you ’ re promoting sponsorship and partnership all you need to these. In today ’ s imperative to leverage unbiased reviews to drive sales Instagram is the world only. A great way to showcase your products on a large scale influencer gifting, and automated marketing a. S KPIs for the promotion of the product and advertise it to their followers – product paid! Is connect with top brands for campaigns & collaborations numbers don ’ t lie but the numbers ’. 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